" A C T I O N A B L E   F O R C E "

Portland / Beaverton / St Helens, Oregon

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Types of Surveys
° Telephone
° Online
° Focus Groups
° Intercept Interviews
° Mail Out Surveys
° Mystery Shopping

Types of Research
° Primary
° Secondary

° Market Research
    and Consulting
° Research Design
° Questionnaire
° Recruiting
° Moderation
° Fielding & Coding
° Tabulation
° Data Analysis
° Reporting


Bruce D. Shoemaker, President
Bruce has overall responsibility for Acti-Dyne financial and managerial operations. He also provides client service for Advertising, Financial, Manufacturing, and Retail clients.
Bruce consults with clients on custom research, marketing and advertising planning. He designs and analyzes surveys, moderates focus groups, and reports on studies. He has 14 years experience in research and a total of 25 years in the marketing profession. He graduated from Illinois State University in 1984.
Bruce's first jobs were in the sales and advertising side of marketing at a number of retail and service oriented businesses including Multi-Ad Services & Scan Corporation before attending college. Post college jobs consisted of sales management work at Continental Grain Corporation subsidiaries and AMERCO subsidiaries - U-Haul International and A&M Associates, Inc.
Bruce held the position of Director of Market Research at U-Haul International for nearly twelve years designing, moderating or overseeing all research projects over a diverse array of highly demanding internal clients and ownership. The experience consisted of research spanning financial, insurance, real estate, advertising, product and service venues.
Originally a client of research companies across the country for data collection, Bruce attended SBA and SCORE business entrepreneur meetings and eventually formed Acti-Dyne Survey Research. Bruce's interest, now turned from buying and analyzing research to doing the actual data collection for clients.
Send questions, suggestions or comments to Bruce Shoemaker.

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